For a growing number of email marketers, it may be "BIMI or bust." As of June 30, nearly 5,300 companies have adopted Brand Indicators for Message Identification ( BIMI ), a new email standard for showcasing a brand's logo next to its email messages in recipient inboxes, with built-in protections against phishing-based brand spoofing. The tally reflects a 3.8X increase in the number of brands...