BIMI (Brand Indicators for Message Identification) is a quickly-growing standard that promises to place trusted senders’ logos on authentic email messages as a way to reinforce trust and identity of the sender. Recent technical and market developments such as Gmail support make BIMI a must-do for nearly every B2C and B2B brand committed to delivering a trusted customer experience in email.
In this webinar featuring BIMI experts from Entrust and Agari, you’ll learn:
- How BIMI builds on your investment in email authentication and strong DMARC enforcement.
- Why proving your organization’s identity with a Verified Mark Certificate (VMC) is critical to BIMI implementation today.
- The most recent developments, tips, and “gotchas” you’ll need to understand to ensure a successful BIMI deployment.
- How Agari DMARC Protection and Entrust VMCs work together to deliver a complete solution for BIMI deployment for your enterprise.
Learn what you need to get started with BIMI now… and to be ready for 2021 and beyond.
We hope you enjoyed our BIMI Crash Course.
BIMI (Brand Indicators for Message Identification) is a standard that places trusted senders’ logos on authentic email messages to reinforce the trust and identity of the sender. BIMI is a must-do for nearly every B2C and B2B company committed to delivering a trusted customer experience in email, brand protection and consumer trust.
By using BIMI, email marketers can expect to see fewer bounces from spam filters, higher open rates, and potentially higher response rates, as well as protection against spoofing and phishing attacks, where cyber criminals try to impersonate businesses. BIMI also gives businesses more control over the use of their brand identity email by ensuring that only approved domains can have the verified logo shown alongside an email message.
To learn more, read our blog, BIMI: What it is & Why it Matters to Email Security.