We love our third parties don’t we? They are usually responsible for sending our important customer notifications and promotions. Because their mail is so important to your business, we should do what we can to help them become DMARC compliant. It’s a win for you, it’s a win for them, and it’s a win for the users who can open their emails without worry. That’s a lot of winning happening right there.
There are a few different ways that you can approach DMARC compliance with third-party senders. It will of course depend on what capabilities your third-party sender has in implementing these suggestions:
Your third-party senders can use their own mail servers to send your email. If this is an option, you can provide them with a sub-domain so they can put their own DKIM record and SPF record in for DNS. You can also give your third-party sender a DKIM private key to sign the emails and publish the public key in your DNS and/or add their sending IP to your SPF record.
You can have your third-party sender relay your emails through your own mail servers.
Do not integrate. Request that they do not spoof
Ask your third-party senders to user their own domains in the from:header. If these emails need to have a reply, you can have them point this reply alias to you, or have the third-party sender set the reply-to: header to one of your email addresses.
To ensure you are keeping an authenticated mail stream, it is necessary for organizations like your self to work with those who send email on your behalf. Here are some steps to make that happen:
Send messages in compliance with SPF records published on the customer domain
This can be accomplished by adding an include:third party.tld in the SPF record. Some organizations may require explicit IP addresses to enter into the domain’s SPF record, that than using an include: mechanism.
Implement DKIM Signing for the domain in use
When configuring a DKIM signature, you need to ensure you are signing with at least a 1024 bit size and the signing domain (d=) must align with the domain which is used to send the communication.
In order for a message to be DMARC compliant, SPF and DKIM must be configured and at least one of the authentication methods must pass in order for the message to make it’s way through to the end user. All of these steps help ensure you have your customers and their email safety in mind. Watch your click through rates rise when your end users know they are receiving authenticated email.
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