Blog
BIMI is Officially Trending as Adoption Jumps 72% in Just 6 Months
Thu, 05/27/2021
After a dramatic surge in adoption during the second half of 2020, BIMI may soon become an email marketing must-have.As of December 31, 2020, nearly 9,100 companies have adopted Brand Indicators for Message Identification (BIMI), an email standard for showcasing a brand's logo next to its email messages in recipient inboxes, with built-in protections against phishing-based brand spoofing.That's a...